Bridgit, a software company for developers, saw a place for improvement and ran with it.
February 20, 2019 2 min read
Opinions expressed by Entrepreneur contributors are their own.
In this video, Entrepreneur Network partner Mars Discovery District talks with one of the co-founders of Bridgit, a software company for developers and general contractors. Lauren Lake talks about the technology used on construction sites as limited to basic tools, like pen and paper, over more advanced tools, as soon inside these companies’ offices.
Lake breaks down how she got into construction through her family’s business. Her interest in improving the efficiencies of the business encouraged her to bring technology to construction sites. The founders were able to pinpoint their target audience by asking, “What is the biggest pain point in your day?” In other words, Bridgit hoped to discern what technology could do for the company.
Click the video to hear more.
Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.
This article was originally posted on the Entrepreneur.com RSS feed, Run & Grow. Visit Entrepreneur.com for more articles.